Package Design
Velour Essence – A Touch of Timeless Luxury
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Dynamic
Package Design
Elegant packaging design that embodies sophistication, exclusivity, and modern minimalism.
Luxury Perfume Packaging – "Velour Essence"
For this project, I designed a premium packaging concept for Velour Essence, a luxury fragrance brand targeting high-end consumers. The goal was to create an elegant, sophisticated, and timeless packaging design that exudes exclusivity and refinement.
The concept is a blend of classic luxury and modern minimalism, achieved through a sleek black packaging box with gold foil embossing for a premium tactile feel. The brand name and logo are elegantly placed with delicate gold patterns, adding a touch of grandeur while maintaining a clean and minimal aesthetic. The perfume bottle is designed to reflect the same elegance—featuring a high-quality glass body with a black and gold label, maintaining consistency with the packaging.
The deliverables included:
- A custom bottle label design using luxurious typography and a minimal layout.
- A premium box packaging concept, ensuring both visual appeal and functionality.
- 3D product mockups to visualize how the perfume would appear on retail shelves and in promotional materials.